[podcast] Gartner IAM Summit Preview
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Podcast #23 Full Transcript:
Identity At The Center #23 - Gartner IAM Summit Preview
Jeff: Welcome to another episode of the Identity of the Center podcast. I'm Jeff and that's Jim.
Jim: Jim McDonald. How are you?
Jeff: In the house.
Jim: in the House.
Jeff: official Jim McDonald.
Jeff: That's you. That's you on Twitter, right?
Jim: That's my Twitter handle, JimmyMacIAM. And, I don't publicize it much because I'm not very active in half of what I post is about identity and access management.
What it posts are things about the Yankees, New York Yankees and most of them share you are a Boston Red Sox fan. We can just agree to disagree.
Jeff: Yeah, it's surprising that you would be posting a halo baseball on Twitter.
Jim: That's for sure. For you. Must be shocking. Must be a shock to you, Jeff.
Jeff: So it's the holiday season and that means only one thing. Gartner's annual IAM Summit in Las Vegas is around the corner. It's already me making another trip to Las Vegas. I know some people don't care for Las Vegas, but I like it. I feel like the hotels are designed for entertaining and conferences. So the emails are usually really on point. What do you think about that?
Jim: I'm a huge Vegas fan. You're go there for vacations. And I think it's great for conferences. I see it. You've never been or you go in frequently. It can be overwhelming finding your way around and everything so busy even actually with it in the conference Also, Gartner is a seasonal is correct?
Jeff: Yes, it is.
Jim: It's a big place. It's easy to get discombobulated. So if you can get a chance to get a map of the hotel and the conference center, conference center is kind of in the back of the resort. But even once you're back there further, it's pretty spread out. So my recommendation is to get a map if you never been there before or you just kind of person to use your G.P.S. to get everywhere. Is that going to help you once you're in season?
Jeff: Yeah, I feel like that all the hotels out in Vegas are just designed to trap you inside of them, obviously. And you totally lose sense of direction because it's not like there's windows or anything like that. So my suggestion is get in early and make a dry run out to the conference area and kind of figure things out.
Jim: That's definitely a good idea. You can get out there, register early and just use a dry run. That's the way to go.
Jeff: And they usually have pretty good people who are stand around helping people get to the right spot.
The first time I went to Gardner was several years ago and it's been the same spot. So I kind of feel like I know the place now really well, having been there for, five, six, seven times now at this point. But it's a good spot, I think. Great food, great entertainment if you can manage your vices around other things. I think it works out pretty well.
Jim: Well, that is simply taking advantage of their or indulgence. So I try to put on your good boy, pretty girl cap.
Jeff: People laughing, that's for sure.
Jim: Definitely. I mean, there's nothing but nowhere better than I've been for people watching. And there are, in terms of like the economic statuses, we've got people who are on their last nickel and you have people who don't have endless means. So it's pretty interesting.
Jeff: It's a pretty good spread.
Jim: So Jeff, speaking of endless means, I know of somebody who got a new MacBook for early Christmas present given to themselves to get the new MacBook Pro 16-inch. And we need an early review.
Jeff: Ok. So early review, the keyboard has finally been fixed. It is no longer that butterfly, which I didn't have too many problems with it, but at least from a timing perspective. But I did have to have it replaced several times on older models because of for whatever reason, Keys would stop working. Remember, we made one trip out to New York for a client and something stopped working. I was running around downtown New York in Manhattan trying to find an Apple store to try to get it fixed. And I went to two different Apple stores and the only thing they could do essentially in that timeframe was blow with compressed air. As I look at what she thinks the new one. It's a little bit bigger than the old ones than the 15-inch version. Not too much so, but definitely enough where it might that cases and stuff like that may not fit that kind of careful about that. But yeah, the keyboard is probably the headlining features finally gone back to the older style. And there's a joy to use and definitely a. A nice machine for sure.
Jim: Is it fast?
Jeff: Yeah. Yeah, it's fast. Of course.
Jim: of course, of course.
Well, I'm good. Just by your used equipment my partner used for iPhone access, Max.
I mean, it's a pretty big upgrade from my iPhone 6 ups and I'm enjoying it. Jeff, so always good doing business with Jeff Steadman.
Jeff: Just have a global enterprise that certainly takes care of their customers and their devices. trying to keep them in great shape and original boxes on stuff. I feel like it's easy to resell that way. That's how I found my perpetual upgrade cycle is to sell as quickly as I can and once I'm ready to make an upgrade.
Jim: Right. And the cost is only the margin between what you sell the old one for what the new one costs.
Jeff: Yeah, exactly. All right. I don't think anyone's interested in hearing my eBay strategies. Why don't we talk a little bit about the IAM summit with Gartner and some of the sessions that are out there. Let me start with you. What do you use as a guide for the sessions that you registered?
Jim: So as we've discussed in the past. I kind of always go back and forth between focusing on things that are in my lane as well as kind of expanding my lane or getting into areas where I don't have as much expertise. So I like to kind of split. But areas that are in my lane, my areas of interests are authentication and multi-factor and CIAM or CIAM, customer IAM.
Basically I'm trying to spend 50 percent of my time in areas that are kind of in my lane or 50 percent of the sessions I go to in my lane. And it was really good ones or speakers that I'm really interested to do specific to those areas. I'm going to hit those special around IAM. So my background in the identity and access management spaces. I've been writing for fifteen years, I've been consulting for eight. So about seven years prior, 7 years prior to joining Identropy, I was an IAM program manager. And my focus was on manufacturing was on our dealer Web sites and all like kind of B to B and B to C space and identity management.
And then after that, I was in the financial services industry and primarily that was really covering all areas for the banking customer to kind of really good dealer network.
It was financial services, those four big auto lending organizations as well as our employee workforce IAM. But so I've really always had the interest on the customer side and say it's a business I've been with Identropy. I'd say any advisory service is facing also run our four-door. Our practice for a while focuses around, external IAM for the most part for that for the forgerock piece. And then the advisory I'd say has been about 50, 50 or maybe 40 percent customer IAM.
And obviously when you're talking about customer, IAM authentication is a big, big part of that. So that's my area of interest. Some of the big topics that I'm really interested in are know your customer. That's really a an evolving space around identity proofing and really be able to make sure that he's coming in the door actually is who they say they are. And then this new area of CARTA I talk about in our last podcast and really that's around adaptive authentication and the idea that you're replacing one time security gates to the front door log in, one time you're in the application with context aware adaptive and programmable security platform. So the idea would be that, even within the session, after you get authenticated, there may be a change in your behavior or new areas that you want to access and you require either a real authentication or step up authentication. So that's a big area that Gartner is really spending a lot of focus on. And they have a lot of vendors who have emerging solutions in that space. And I really want to spend some time getting aware of that. So what do you think of those areas or do have some big topics, So they really are interesting you?
Jeff: Yes, it's funny when you talk about your background. Customer side, I feel like this is why we make such a good team, because my experience is more in the PDE side. So enterprise type IAM having run and then part of big programs and so forth on the retail and the manufacturing side. I'm actually coming up at my four year anniversary with Identropy and the consulting space on Friday. So certainly learned a lot over that time. But I think from an interest standpoint, I tend to focus more on the I guess the executive level type of information, trying to learn new ways to sell IAM programs to the executive folks. So what are the benefits for it? How do we get things moving forward on that? Because I feel like that's an area that while I have experience in, I think there's always new ways to get that out there and try to help push things forward. I know that one of the big risks that come out of our engagements as we come out of advisory is, what happens when we walk out the door. Right. Does the customer continue on and keep going with the great plan we've built out? Or does it die on the vine? So a lot of that comes back to how do you make sure that the decisions are being made to invest in IAM whatever it may be, and moving things forward. So I tend to look for those types of topics and then kind like yourself, it's 50/50. It's kind of whatever looks interesting based on the different sessions, but I know I'm looking at a few different ones around CIAM trying to fill in some gaps in knowledge or areas that I don't feel quite as comfortable in and become more well-rounded in the space. So I felt pretty. I think I would say it like a similar strategy when it looks for those different topics.
Jim: sometimes you want to spend an area you've reached during Thursday's session called IAM One on One. Some of the basics. And obviously somebody who's been in IAM for 15 years, you're thinking that's an obsession for me. But we find ourselves having to explain. IAM in a kind of a fundamental blocking and tackling rules of the game type level all the time. So going into social like that can help remind you, okay, this is a way that you can kind of boil it down. I find those sessions refreshing sometimes, even though. Yeah. Then you're not gonna learn anything new about. IAM, but you may find a new way to explain it to somebody who doesn't know anything about IAM. And I would imagine a lot of our listeners are in the position where they have to explain IAM for people all the time. And so I find these sessions interesting or helpful.
Jeff: I would agree. I think it's something that if you're in IAM space, right. You kind of become ingrained you to it. He kind of starts talking. And then all of a sudden a whole bunch of acronyms come into your mouth. And I think we take for granted sometimes like, oh, yeah, oh, we're proud IAM some people, man, I know what IAM stands for. So, you know, we start about IAM, MFA, IGA, SSO, CARTA right. Things like that. People, they don't know what that means. So having those sessions to learn new ways to kind of introduce those topics to folks maybe who aren't as familiar I think is always a good thing. I think it's also interesting just to hear from some of the people who are attending, what are they looking for? What is was the information that's out there? So not only is it. How the presenter is talking about how to explain it, but one of the questions that the audience may ask in getting their perspective on it too.
Jim: So another thing I'm really interested in are the keynote sessions are any comments I go to, and what I found is the larger the conference, the more relate to the keynotes are to be topics other than the specific focus of the conference. So if you go to a conference with ten twenty thousand people, you might find keynotes on something that is totally things that, you don't think about on a day-To-Day basis. But I think Gardner's doing a really good job in terms of making their keynote. It's kind of, helping to build that 360 degree person. So some of the keynote topics were on culture. Another was be a better communicator, building world class teams. And then one called Automated and ourselves, which I'm really interested to see what that is. I don't really even know what we're going to go, but you know something, a culture, I mean, that's huge. Identropy is really focused on building a culture within the company.
And, I think a lot of our customers will see it. And we're a small company, so it gives us a lot of ability to build a culture. But I think that's something that can really differentiate an organization build or a workplace that people can get enthusiastic about. And I've always never I've interviewed people and I thought I'd be a good fit for the organization. I talk a lot about our culture and how I think that, it's something. You know, it's a place of acceptance. It's a place where you could be yourself, you hear the values that we really focus on and things like that. So I'm really interested to see. And I actually went out. It was a doctor, I think, Dr. Steven Robbins. I went out to watch some of his speeches on other campuses are really good speakers. So I'm pretty excited about that session. So the opening keynote.
Jeff: Well, it's that has also keynote is the insights from the IGA Magic Quadrant, we did. We did an episode I met a few weeks ago kind of giving our thoughts on it. But I'm curious to see if there's gonna be anything that's kind of between the lines that wasn't mentioned in the actual report itself to see what's out there. Curious to see if they're going to address things like the kind of legacy vendors that have fallen off or even no longer included from an IGA perspective. Companies like Microsoft, if they're going to talk about if there's anything that's come back to them, where they anticipate Microsoft making a reappearance on the Magic Quadrant for IGA sometime in the future, or if Oracle is going to make a comeback at some point, things like that.
Jim: I think it's something you hear a lot about, customers asking why not Microsoft. And it's hard to ignore that. Microsoft was on Magic Quadrant, they no longer are. Gartner does a good job of explaining that. So, I don't want to dive into a too deep right now.
But the question is, was I think it was last year Gartner, Microsoft did a presentation where they showed some IGA capabilities that they're building out in the Azure cloud. And I think it really looked a lot like other IGA vendors and maybe more at a fundamental level.
So we know Microsoft can move very quickly, but IGA is not an easy problem to solve. So I would love to understand more about how far they've gotten. And you know what? Gartner So expectation is in terms of will they get back in the quadrant in future years? and may not be covered in a session like moving on small flying conversations with some of our analysts.
Yeah, and Microsoft were there too. So that's part of the other part of the conferences, not just sessions, but working through the vendor hall in the booth and, you know, meeting folks that we've of having conversations with over the last year or so through demonstrations, et cetera, and putting faces the names, but also getting an opportunity to ask us questions. It's a good opportunity for that to.
There's another session or there's another area which is vendor presentations and customer success stories.
So I like to do all kinds of vendor presentations. So here's an Oracle session. I've worked with Oracle and quite a while. Actually, one of our clients not that long ago was on a very old version of Oracle's AM technologies, but I'm interested to see, you know, how they are presenting their IAM products and also customers ancestors and love hearing how different people are using technology to make their I am world better. Obviously not going to bring a customer to present their you know, they're not achieving success. Right. So you're going to hear of all the good stuff. But it's great to hear the kind of stories that really just tells you experience bag with different things that are being done in the real world.
Jeff: You bring up a really interesting thing around the Oracle. I saw that sessions like. Who cares this Oracle, it's going nowhere. But. Now you're making me reevaluate this again. Maybe we should figure out, maybe I should look at that or maybe you can tell me what comes out of that. We divide and conquer because, I feel like we bash Oracle out here, but they're still very popular technology that's out there. And I'm curious to see what is their current strategy and what are they marking them from within the subs now? So I'm sure we'll split up at some point, but maybe you can fill us in on what it's like maybe when we do our recap of the summit in a few weeks.
Jim: Yeah, it's good idea.
I mean, does my first my very first IAM project simple money of a product called Obelix Obelix was the vendor that were bought out by Oracle of Oracle Access Manager, the architecture is still very similar to what I say today, but our clients that we were working with its running Oracle Access manager, where we went and reviewed their architecture, it's like Web gave it said the policy server. And it's like why that architecture is like, it's old and it is done how modern access management tools are being built out.
But, just because that's where they were at a point in time doesn't mean that they evolved beyond that. So I'm really interested to see what they're talking about.
And then like i mentioned, so, 50 percent say in my lane, 50 percent. Something new and challenging myself. So one of the things that so you and I, we do a lot of stuff when it comes to privilege access management, Keys to the Kingdom, I really don't think there's much that's more important than managing and securing the keys to the kingdom at least from a security standpoint. It's not really that sexy, right? Most of the time you're not rolling out new features that the enterprise guest who enjoys for the administrator population. And usually they don't even like privilege access management. They like had this Keys in the kingdom in their pocket and they could pull them out whenever they want.
But in terms of securing the enterprise, managing service accounts, managing shared accounts and other administrative accounts during previous session management through and now the whole DevOps space, another area for me, those are maybe three or four sessions I want to sit through. But one of the cool ones I saw access management was doing vendor evaluations. So we get involved with a lot of vendor evaluations and a measure of they're going to talk about a framework. But I'm hoping that it makes kind of our framework where, we're current, capabilities that have been around for a decade or more, along with kind of the emerging stuff around DevOps, secrets management, things like that. That is so important with everything that's moving up to infrastructure and platform as a service.
Jeff: You mean the cloud? It's not just a fad.
Jim: I wouldn't put my money on that. Dallas area is I think, I've only found really one session I'm going to be able to hit on this. But De-centralized said the and blockchain, because it's the emerging tensions emerged. This could be a that, blockchain and the idea that organizations can kind of set them up a certain cells up as an identity provider were more of a credential provider that, other organizations rely on to verify things, we've talked about like it's almost like a driver's license digitally, but you can put it in a wallet and use and present as you go from application to application.
I'm still trying to wrap my brain around it. And I want to make sure that I try to stay current and try to get different perspectives. And, the more we can hear in terms of real world nuisances, I think that's better Consultants will be.
Jeff: Yeah, I feel like I'm still in the same position it was before. I think I finally am getting down to understanding how it works and how it's supposed to work. At least what I still don't get is what is the Enterprise use case that's going to be selfless and maybe there isn't one, right? There isn't a good one right now. I definitely see the value on the consumer side or government medical, etc. So I keep saying the same things every time we talk about blockchain, but still looking for that enterprise example for it where it makes sense to build it out rather than doing one of the more, I guess, current solutions when it comes to identity management for the enterprise.
Jim: I mean that's those hopefully we can get a go from a conference to see some of these emerging use cases. Obviously the same thing is ubiquitous.
It's at that point it's like, well, yeah, it's a no brainer, but we'll be up to that and kind of understanding and helping organizations, size it up and say whether or not it's for them at this point. So it's probably not for most of our customers. But I'm thinking there are organizations out there that probably does make sense for their probably few organizations like the IRS or state governments or universities, and I'm not even sure. So it's just an area that I really need to educate myself on.
Jeff: Yes. I'm looking forward to seeing when the sign in with blockchain button appears next to sign. Quick Google and Facebook, etc., those sorts of things. How that's gonna work.
Jim: Right. So did you have a chance you go through the gartner's schedule Were there any particular sessions that lit up your fancy?
Jeff: Yes, I finally did. I think I registered for something like twenty seven different sessions over the course of a two and a half a conference, which is quite a lot. But here's my strategy for that, right?
Is, I try it if there is something I'm on a fence on or I don't. You're not sure how it's gonna go. I will pick two conflict or two sessions that at the same time. So that in case one doesn't pan out or I feel like it's a plus and not really getting any guy, you ought to have a quick way to look over to a different section. So I have two sessions at 9:15. I can pick the one that's my primary and go to that one. If it's not good. I have an easy way to flip over to another session. So last.
Jim: Good idea.
Jeff: That's I think have something to say learned over the time and part of my always wanted to be prepared. Mindset. So.
Jim: Well, now we're talking about seizures, you're looking at these sessions, They'll be to a room. They're being held. Unless you know the layout, honest I don't even have the layout memorized.
You can have a 10 minute jaunt from the back to back sessions.
And, we get stuck in a hallway conversation. You wind up missing one of your sessions.
My perspective is, let's say something a year. You just have to get to try to be flexible with your own opportunity to make a connection with somebody that's going to provide you more value than sitting in the session that you're kind of on the fence with anyway.
Jeff: Definitely. This is as much a network event as anything. Plus, if you go on the website or even in the app, you can download all the sessions and once they're made available. So I looked at it earlier this morning and they only had like six or seven different pdf centers set up. But I would imagine over the next couple of weeks as we get closer to the conference, typically Gartner does a pretty good job of pulling all together and then. Have a download button that I'll drop all of the session information into a zip file for you and then they can kind of person, you don't get the presentation of it, but at least you get the information from the slides. So I would definitely prefer to have conversations with folks that are out there because I know I can always read things up later if you'd be.
Jim: Make sure you help your business folks, Jeff. Everybody wants to pay for business cards these days.
Jeff: No, I'm not a fan of the paper business card. I am a fan of Linked-In. I feel like I get way more done on LinkedIn when it comes to professional networking than just having a card. So I'm more apt to say look me up on LinkedIn. So, so much so that I've created my own custom yourself for it. So jeffsteadman.com points you right to my elected page. It's a lot easier than handing out a business card in my case. That's my protest as far as sessions go, there's a few that I know there's several I think that are interesting. I think one of the first ones that comes up is Ian Lazar is either hosting or is part of a panel about the skills and experiences of identity practitioners.
And I'm going to assume that this is based on a survey that was done as part of the IDPro organization. And if the culture. I am a member of IDPro, but they did a great survey recently where they talked about some of the different skill sets that are out there. And I'm sure we'll talk about some of the interesting findings and who else will be on the panel, etc.. I feel like that can be its own episode itself. There was one question specifically I remember from the survey rounds. How long did it take you to feel that you're a proficient identity professional? And the most common answer was somewhere between five and 10 years. Even that was only about a third of the audience that was polled. The second most popular was two to five years, which I feel like that's a little bit short based on how big I am can be, but maybe that's on a specific use case. And then the other big chunk was I still don't feel proficient. No matter how long you've been doing is, that was like twenty four percent of people. And I will vacillate between five to 10 years of experience of feeling where I kind of was getting it, even though I have over 15 years. Now, at this point and the I still don't feel proficient because something new comes all the time. Right. And it's like, OK, I need to worry about this. And, you know, things change, et cetera. So depending on the day, I may go back and forth. But yeah, here's something I can bring up.
Jim: I'm going to feel the same way sometimes it's like, you know, it's going back for what we're thankful for podcast, then I said, I'm thankful for this industry and how, we all know that change is bad, right?
Maybe not. But there's so much change in this industry that, it's like we have to work on it all year round just to stay abreast of what's changing in an area like Identity governors. Yeah. The basics may not be changing overnight or every year, but the new functionality, the new features, the new approaches, incorporating risk, things like that. It's rapidly evolving.
Jeff: Yes. It's never the same day twice, which is what I've always enjoyed about IAM space even going back to the operation days. It was always something very. Another session that I'm looking at is around best practices for consumer customer IAM, and I feel like companies and our customers are always asking what are the best practices in different spaces? So I'm interested to hear and see what other companies are doing and what that presentation is about so that I can see if they are driving with kind of what we're still thinking or if there are no new additions or changes that we need to make to some of the strategies that we developed for that. And then the last one is around. There's another panel around the big three. Identity is a service provider is talking about identity. So Amazon, Google and Microsoft are all going to be on the stage at same time. So, those are three major heavy hitters in the space. They drive a lot of what's being done from an identity perspective, especially on the consumer side of things because of the sheer volume that they're doing. So I want to see what they're going to bring to the table, what they see currently happening and what are some of their future projections around identity.
Jim: That's a huge one almost. I think every organization out there is at least dip their toe in the water with probably one of those three major players in the service phase.
I definitely want to attend that session as well. That's on the last day of the conference, So one of the things that I found interesting is the layout of the conference.
So obviously Monday we get a kind of a later start. I think the registration is like 2 p.m., they right from 2 p.m. to 6:00 p.m..
The idea being that this they expect a lot of people are traveling into Vegas on Monday morning, but Tuesday is get started at 8:30 a.m. I think sessions ran until like 8 p.m. that night.
So me personally, I'm not planning on doing session Tuesday night, even though there are a few there that look kind of interesting. I'm out of huge to my agenda to have a go depending on how I feel. But a lot of times what's going on, I think everybody who ends up going to the conference get out there. You start networking with people. You're priority getting emails that invite you to some of the host suites or after our suits. And I recommend getting out there. I think networking is a huge part of this. And, the conversation you're going to have with people in all different roles and all different companies is what this thing is really all about. Because like you said, I mean, everything's going to be available to you after the conference. You go watch session recordings for sessions that you missed.
But I think getting out there and meeting folks is is going to be a big key to the value get out of this conference. Be personally a lot of what I mentioned, a lot of the competencies that I'm getting.
So I'm going to a lot of the different vendor led sessions. So I'm going to one by Okta, one by Ping one by ForgeRock one by all 0 . I think there was an IBM one that I'm hearing.
So there's modest session. There's the SailPoint session. So I'm doing a lot of the vendor led ones. And what you'll finding have been your loved ones is usually they're not. Does go through, here's all the things our products do.
It's is there a customer success story or they're taking a topic and kind of, maybe the topic would be something like Kada or it would be OpenID Connect, And though, they'll teach on that topic, so you have a chance to learn something that is at a level above specific vendors, but then they'll tell you how it works in their product or how you can use their product to enable something like OpenID Connect or they'll have a customer success story.
So I think the the one that I was going to hit by Omada was a customer success story from Scoverski. That's a brand I'm aware of. And it's something where I'd like to hear what they have to say and how they've used Identity and access management to be a better company.
Jeff: Yes, on good points, I think needs to be a balance. He could literally spend twelve 14 hours sessions and just go into the conference. But from a consulting standpoint, he feel you need to leave time to have conversations with vendors and attendees after hours, events, etc. as much as possible, but also get work done too.
So, and I'm sure other folks and attendees have the same issues right there. They're out there for most likely an entire week. They're flying out Monday or early Tuesday and then flying out Thursday night or Friday. That's a big chunk of time to be gone from the office and things start to pile up. So I feel like last time at the last conference, we were out in Seattle. I didn't do as great a job just because of a lot of things that were going on from a work perspective, trying to keep up with everything. So trying to to have a little bit more balance on this one if I can,.
We're going to get the Savyint conference on Monday, which I think is so smart of them. Right. Most people are gonna fly it on Monday. So why not just fly in on Sunday and attend the Savyint conference and then stay for the Gartner conference? I think is that's just a super smart way to do it.
Jim: I agree. I think more organizations often do, though, as well, pile on.
Jeff: Yeah, it comes tough, though, because there's only a handful of identity management conferences. So I think the smart ones would, if they're not big enough to have their own kind of event, that draws a lot of people to try and glom onto some of these other conferences like Identiverse, IAM and RSA is always huge, but RSA is also expensive to attend. So maybe trying to find a partner conference makes a lot of sense.
Jim: So that's all I have. I'm really excited about the conference. I'm excited about going to Vegas again. And, one of the great things for me going to Vegas is Eating.
And, I think one thing is I think Gartner does a really good job in terms of, you know, having good food, having good refreshments.
But I mean, beyond that, I wish so many great restaurants, some of the bar did it for anybody as saying to stay at Caesars or obviously the which is as users, there is a buffet there. I think it's called the buck and all. And if you can get in there and that to me is the best buffet in all of Vegas.
I've gone a few times long. It's like if you like seafood especially, which is the premier buffet that I found.
Jeff: Yeah, I second that. I think it's pretty amazing. I mean, even if you don't eat a lot, there's just so many choices, you can have fried rice and fried chicken and sushi. Yeah. It's like you get whatever you want. Everyone's happy with it. But yeah, I'm looking forward to that. I think that's another point, too, is that you like to eat a lot. These vendor events are typically a pretty good spot. So you can get just such a nice meal. When I was an Identropy customer. I attended iDesk Identropy dinner and all that was good. So I'd certainly take advantage of that too.
Jim: You know, another thing I'd say is that, if you missed the re-blog and Tuesdays, well, there's obviously a lot of hotels or resorts, so we stay over at the Cosmopolitan. So if you're a Marriott rewards member for your points, the Cosmo gets very expensive if you're booking last minute.
One thing I say, I got an e-mail recently where they're running, especially buy one night get one proves that while it's that's a good way to do it. Obviously, they're less expensive resorts than the Cosmo . But I think the Cosmo I really enjoy it's a really cool hotel.
Jeff: Yes. I'm a fan of Cosmo, they have my favorite on the strip. Well, I think it's always a challenge, though, is how much time you actually spend in your room then when you're in Vegas. So it's kind of like that, that balance that you have to strike.
Jim: Right. Exactly.
Jeff: All right. I think we're probably in pretty good shape for this week. We'll see. Hopefully at the conference then if you have any questions, feel free to send to questions@Identityatthecenter.com Continue to thank you all for listening and sharing the show with other folks. And we'll be talking with you in the next one.